This July was a pivotal month for Vector Optics. We strengthened our global footprint through major exhibitions, deepened our dialogue with the shooting community, and unveiled groundbreaking innovation that pushes the boundaries of optics technology. From international exhibitions to product feedback forums and a brand-new thermal sight, every step reinforced our commitment to deliver optics that matter.
From July 2–5, Vector Optics proudly participated in SHOT FAIR Brazil 2025, the largest shooting, hunting, and outdoor fair in Latin America. Held at Distrito Anhembi in São Paulo, the exhibition gathered over 50,000 visitors and 160 exhibitors, creating an exceptional platform for exchange and collaboration.
Our objective at the fair was clear: to showcase our latest optical solutions, and establish deeper ties with both professional shooters and outdoor enthusiasts in the region. With a booth that highlighted our premium optics lineup and innovative products, we successfully drew strong attention from tactical professionals, hunters, and sport shooters alike.
The result exceeded expectations. Visitors expressed strong interest in our flagship scopes and red dots, with many emphasizing the reliability and precision of our products. Several promising partnerships were initiated during the event, reflecting the trust Vector Optics has built in delivering high-quality solutions to the global shooting community. SHOT FAIR Brazil 2025 was more than just an exhibition — it was a testament to our commitment to innovation, performance, and international expansion.
In July, Vector Optics launched an exciting initiative by sponsoring a dedicated forum for open product feedback and discussion. The purpose of this project is straightforward yet powerful: to provide a professional space where users can share their thoughts, ideas, and experiences with our optics. By listening directly to the voices of shooters, we aim to make product development more transparent, inclusive, and community-driven.
We invited shooters from diverse backgrounds — hunters, competitive marksmen, and tactical professionals — to participate. Topics ranged from scope features and durability to future product requests. What makes this initiative unique is our commitment to action: feedback that aligns with our product development roadmap will not only be acknowledged but may also lead to invitations for product testing prior to release. This ensures that end users directly shape the tools they rely on in the field.
Well it’s about time!! I have several Vector Veyrons. I enjoy the 3-12x44 FFP scopes. I particularly employ them for squirrel hunting on a Benjamin Marauder Pistol and Edgun Lelya 2.0. I have a Vector Optics Continental 5-30x50 FFP on a Benjamin Bulldog M357. I’ve used the Continental during the day for deer and hogs as well as hunting at night for hogs and raccoons. I enjoy these scopes considering the features and glass at a reasonable price point.
——Ezana4CE
The early response has been very encouraging, with shooters appreciating the open dialogue and the chance to contribute their expertise. For Vector Optics, this forum is more than a communication channel — it represents our belief that the best optics are built with shooters, not just for shooters. By integrating real-world insights into our R&D, we continue to elevate the performance, practicality, and trustworthiness of our products.
A major highlight of July was the debut of the Thermal Pistol Mini Sight (VEOT-RS08). Compact yet powerful, this new optic represents a leap forward in thermal imaging technology, designed specifically for sidearms without compromising on performance.
The Thermal Pistol Mini Sight is built on advanced technology, featuring a 256×192 resolution thermal sensor, 50Hz refresh rate, and ≤25mK NETD sensitivity, delivering sharp imaging even in complete darkness or challenging conditions. Its lightweight design (≤113 g) makes it perfectly suited for pistol applications, while an IP67 rating ensures durability against harsh environments. Shooters also benefit from customizable reticles, multiple color palettes (white hot, black hot, rainbow, etc.), hotspot tracking, Wi-Fi connectivity, and photo/video recording, making it a versatile tool for both professional and recreational use.
Our goal in developing the Thermal Pistol Mini Sight was to offer a next-generation thermal solution that blends portability, ruggedness, and advanced imaging capabilities. We showcased not just a product but our vision for the future of optics: lightweight, adaptable, and technology-driven. The overwhelmingly positive reception confirmed that the Thermal Pistol Mini Sight meets a genuine demand in the market and positions Vector Optics as a pioneer in thermal pistol optics.
As July comes to an end, we are proud to see how far we have come — from standing shoulder to shoulder with thousands of enthusiasts at SHOT FAIR Brazil, to opening real conversations with our community through forum feedback, and pushing the boundaries of optics with the launch of the Thermal Pistol Mini Sight.
Each milestone reflects values driving Vector Optics: Innovation, integrity, and intention. Accompany your every shot and be your loyal partner. None of this would be possible without your trust and support. Together, we are not just building the most valuable rifle scope brand, and we are changing the view of "Made in China" rifle scopes!
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